Tag: smart phone shopping

Smart Phones – Not So Smart for Retail

Smart Phones – Not So Smart for Retail

Retail purchases were down on Black Friday.  I’m not surprised.  Retailers think that having an app where customers can purchase merchandise whenever, wherever with the push of a key, is cool. It might be cool, but encouraging customers to make purchases on their phone is not the wisest decision. According to Justin Norwood, an IBM …Continue Reading