Tag: new york times

Selling Beauty Products: The Customer Experience in Reverse

Filed in Blog, Customer Service by on October 30, 2014 0 Comments
Selling Beauty Products: The Customer Experience in Reverse

In the lucrative cosmetics business, it has been documented that many customers first go online to look for products and then travel to the store to find real experts.  Nancy Hastings, Vice President for Sales & Education for Tom Ford Beauty, said the company sells double the items per transaction at the beauty counter as …Continue Reading