Tag: social media

The Significance of Digital and Social Media

Filed in Blog, Guest Blog by on December 4, 2015 0 Comments
The Significance of Digital and Social Media

Today we are delighted to share with you a guest post by Dr. Natalie Petouhoff. Dear CEO & CFO, I’m writing to you because I fear you don’t get exactly the significance of digital and social media. Digital and Social media is the consciousness of a company. While that many sound air-fairy, it’s not.  If …Continue Reading

Taking the Time to Make Social Media Truly ‘Social’

Taking the Time to Make Social Media Truly ‘Social’

A Welcomer Story from Across the Globe Social media can be a great way to make new friends. Over the last 6 months, I have been privileged to get to meet Maz Iqbal of TheCustomerBlog.co.uk. He is someone I connected with initially via social media and have now gotten to know as both a prolific …Continue Reading

Customer Comments on Social Media Sites Continue to Increase

Filed in Blog, Customer Service, Social Media by on August 1, 2012 0 Comments
Customer Comments on Social Media Sites Continue to Increase

And Other Key Findings from the 2012 TCFCR Social Media Benchmarking Study One in four consumers who contact a consumer affairs department to either register a complaint or ask a question are also posting comments on social media sites. This is a significant increase compared to a year ago when the number was one in …Continue Reading

3 Ideas to Generate Testimonials

Filed in Blog, Hospitality, Social Media by on June 20, 2012 0 Comments
3 Ideas to Generate Testimonials

Consumers are now the voice of a brand. They can raise or lower any company’s profile or reputation in a matter of minutes by posting a clever YouTube video or social media review. Studies show that 78% of customers trust peer recommendations while only 14% trust advertisements. If you own a retail store, small hotel …Continue Reading

Why Don’t We Just Pick up the Phone?

Filed in Blog, Personalizing Service by on April 25, 2012 0 Comments
Why Don’t We Just Pick up the Phone?

Based on the title of this blog post, you are probably thinking that I’m going to write about why companies don’t pick up the phone fast enough, or at all. That’s not what this blog is about. While I feel that the personalization of service is slowly vanishing, I also think that too many of …Continue Reading