RICHARD SHAPIRO, CUSTOMER RETENTION GURU, EXPLAINS THE DEMISE OF CONSUMER LOYALTY AND PRESCRIBES SURVIVAL STRATEGIES TO ENSURE REPEAT BUSINESS Berkeley Heights, NJ (February 1, 2016)—The Center For Client Retention announced the publication of The Endangered Customer: 8 Steps to Guarantee Repeat Business, a new book by company founder and president Richard Shapiro. “The loyal customer […]
E-commerce is here to stay, here to stay, here to stay. Sounds repetitive. It is! One of Albert Einstein most famous quotes: “Insanity: is doing the same thing over and over again and expecting different results.” Just about all E-commerce executives should go back to Marketing 101 and take heed of Einstein’s wisdom. The marketing […]
Repeat business is all about building relationships. There is no doubt that it is easier to create and build a relationship with a consumer in person or over the phone than online. But, it is not impossible for an e-commerce site. The trend is clear. In the final weekend before Christmas, customers went online rather […]
TCFCR’s 2016 Customer Experience Trends is now available as a free eBook! In this free customer experience eBook authored by Richard R Shapiro, you’ll learn what to expect in 2016. According to Accenture, the “Switching Economy” is up 29% since 2010 as companies struggle to keep up with the non-stop customer. Personalized customer experience is […]
Announcement: The Endangered Customer: 8 Steps to Guarantee Repeat Business Book Launch February 1st
We are excited to announce that Richard Shapiro’s new book , The Endangered Customer: Eight Steps to Guarantee Repeat Business, will be released February 1st. Read some highlights of The Endangered Customer by clicking here. Click here to read endorsements of the book by The Washington Post and others.