Recent Customer Experience Blog Posts by Richard Shapiro

Best Buy’s Competitive Strategy to Beat Amazon: Educate Consumers

Filed in Blog, Customer Service, Retail by on July 18, 2016 0 Comments
Best Buy’s Competitive Strategy to Beat Amazon: Educate Consumers

Best Buy’s CEO, Hubert Joly, “wants his company to be the place that makes it easy for consumers to understand technology.”  That’s their plan to combat Amazon, according to a Fortune May 26th article. Joly says that customers need more advice than ever; that makes sense. The article goes on…”In Best Buy’s most recent quarter, …Continue Reading

Should Sales Associates Be Penalized for Customer-Friendly Return Policies?

Should Sales Associates Be Penalized for Customer-Friendly Return Policies?

Nordstrom, Macy’s, Bed Bath & Beyond and now Amazon have policies in place making it easy for customers to return merchandise. A New York Times June 13th article focused on those liberal return policies and how sales associates are being penalized because customers are sometimes abusing the system.  So the questions are: Should customers be …Continue Reading

Are Robots Better At Delivering Customer Service Than People?

Are Robots Better At Delivering Customer Service Than People?

Pizza Hut is testing it out! According to a May 28th article in MarketWatch, Pizza Hut is initiating a program to use robots at several of their Asia-based restaurants. The robot, Pepper, will take customers’ orders and money. The robot is a joint venture with SoftBank Robotics and MasterCard. Pepper has a face and can …Continue Reading

What Would Happen If United and Zappos Combined Their Service Operations?

What Would Happen If United and Zappos Combined Their Service Operations?

As a thought leader in the area of customer service and retention, that topic is always front and center in our home.  People send me interesting articles and I, too, am always on the lookout for customer service stories – both positive and negative.  My daughter-in-law thought I would be interested in a piece from …Continue Reading

Learn About The Endangered Customer by Richard Shapiro [Video]

Filed in Blog by on May 20, 2016 0 Comments
Learn About The Endangered Customer by Richard Shapiro [Video]

Watch Richard Shapiro, author of The Endangered Customer: Eight Steps to Guarantee Repeat Business speak about his newest book.